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Sofitel Brisbane Central wins Best Marketed Hotel

Posted on Tuesday, October 28, 2014

Sofitel Brisbane Central enjoyed great success at last night’s Queensland Hotel Association (QHA) Awards night, winning the prestigious ‘Best Marketed Hotel’ title before a room of 1,000 industry peers.

Mention was made of the hotel’s cohesive, well planned and wonderfully executed marketing activities and strategic partner alignments with General Manager, Marcus Hanna saying it was a great honor for the hotel’s marketing team to be recognised for the hard work and dedication they show to the hotel and the Sofitel brand.

Earlier in the evening, Sofitel Brisbane Central also took home ‘Best Prestige Restaurant’ for Privé249. 

Prive249 wins Best Prestige Restaurant at the QHA Awards

Posted on Tuesday, October 28, 2014

For Privé249 the accolades continue with yet another coveted award bestowed upon the modern French fusion restaurant within Sofitel Brisbane Central.

At last night’s Queensland Hotel Association (QHA) Awards night in front of a 1,000 strong industry crowd, Privé249 took out Best Prestige Restaurant.

Privé249 (Privé meaning private in French and 249 being the hotel’s address on Turbot Street) has long been a Brisbane favorite for exquisite fine dining with Chef de Cuisine, Joshua Okorn leading the kitchen.

For the second year Privé249 has also been awarded a Chef’s Hat through Fairfax’s The Good Food Guide national restaurant rating program.

Known for his love of molecular gastronomy and naming Heston Blumenthal as one of his culinary idols, chef Joshua Okorn says guests of Privé249 can expect the unexpected when enjoying his restaurants signature degustation’s or attending one of Privé249’s regular spectacular events. 

From Utopia to Brisbane

Posted on Thursday, July 11, 2013

Sofitel Brisbane Central, in partnership with Muk Muk Fine Art will open a new retrospective exhibition by renowned Aboriginal artist Kudditji Kngwarreye at Sofitel Brisbane Central on Friday 19th July.

Now in his late 80’s Kudditji is one of Australia’s leading Aboriginal artists. Heralding from the small remote community of Utopia in Central Australia, Kudditji has achieved international success with his signature abstract painting style.

Likened to the work of Mark Rothko, Kudditji Kngwarreye employs blocks of complementary and contrasting colours. These works move in gradients of colour or sharp contrasts, telling a narrative of connection to country. Audiences engage with the works spiritual nature through the movement of light and colour across a landscape.

The exhibition is on display at Sofitel Brisbane Central lobby gallery from Friday 19th July until Saturday 5th October.

Sofitel launches Wine Menu to celebrate Fête de la Musique

Posted on Tuesday, June 18, 2013

Sofitel, the only worldwide French luxury hotel brand has launched an innovative new Wine Program that highlights a rich variety of French vintage wines. A select number of Sofitel’s across the globe, including Sofitel Brisbane Central, will showcase prestigious French appellations such as Bordeaux, Médoc, Saint Emilion, Margaux, Bourgogne, Côtes du Rhône, Châteauneuf-du-Pape or Alsace as well as the talent and expertise of the wine producers. The three part Sofitel Wine Program will be rolled out in the hotels via a number of different events, including Sofitel Brisbane Centrals up coming Fête de la Musique festival, which takes place this Friday June 21 at Cuvee Lounge Bar. French wine experts Michel Bettane and Thierry Desseauve have handpicked a selection of wines specially tailored for each of the 25 Sofitel hotels taking part in the global wine program. Wine lovers of Brisbane are invited to sample the expertise of these wine masters whilst enjoying the musical talents of the European inspired Louise Denson Trio. The local Latin group will be playing in Cuvee Lounge Bar this Friday from 6pm until 9.30pm in celebration of Fête de la Musique 2013. Fête de la Musique is the world’s largest free international live music event. Held in 350 cities across the globe on the very same day each year, from Paris and Prague, to Barcelona and Brisbane. The festival encourages amateur and professional musicians to showcase their talents to the public.


Grant Burge Winemaker Dinner Sofitel Australia

Posted on Monday, June 17, 2013


The coveted wines of Grant Burge, an award-winning winery from the Barossa Valley region in South Australia, will be explored and enjoyed at a series of wine dinners to take place in partnership with Sofitel Luxury Hotels in Australia this winter. Wine lovers can experience the wines of Grant Burge in a series of special wine dinners at Sofitel Hotels in Sydney, Melbourne, Gold Coast, and Brisbane. At these events, Sofitel's signature restaurants will match sumptuous cuisine to an outstanding range of Grant Burge wines. Proprietor and Barossa Valley winemaker, Grant Burge, will also present the first public tasting of his new 2004 Helene Grand Cuvée from Tasmania.

The Grant Burge dinners will be held on the following dates:

Sofitel Sydney Wentworth - Garden Court Restaurant - Friday 12 July 2013 - for bookings and prices call (02) 9228 9188

Sofitel Melbourne On Collins - No35 restaurant - Wednesday 7 August 2013 - for bookings and prices call (03) 9653 7744

Sofitel Gold Coast Broadbeach - Room81 restaurant - Tuesday 20 August 2013 - for bookings and prices call (07) 5570 0396

Sofitel Brisbane Central - Prive249 restaurant - Friday 23 August 2013 - for bookings and prices call (07) 3835 3535

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